Conquest Insurance Agency

Not all catastrophes are inevitable; at least, not when you have planned for them. This holds especially true in agriculture, where risk is part of the business and fortunes swing with a hailstorm or a price dip. The difference between weathering the storm and being overwhelmed by it often comes down to preparation and the right partnerships.

Conquest Insurance Agency is that partner. The firm works closely with growers to understand their operations, mitigate risk, and build resilience into every layer of their business.

“With the divestment of our personal lines business, we’ve repositioned as a full-service commercial agency dedicated to agricultural risk management. Our goal is to transform uncertainty into strategic control for our clients,” says J.C. Percy, president. “A lot of what we do comes back to protecting clients’ cash flow and revenue streams. If we can help stabilize those, we are giving them a way to stay in control.”

Conquest begins every client relationship by studying the grower’s business structure: What crops are they growing? How diversified is the operation? What kind of financial systems are in place? This upfront investment allows the company to recommend the most effective mix of coverage that’s tailored, effective, and ready to respond to the uncertainties of agriculture.

Such precision matters. Agricultural markets can shift dramatically in a single season. Conquest knows this better than most, as it started out with one of the most volatile crops in the market—potatoes. Where the firm stands apart is in its understanding of how to smooth out these fluctuations. For clients who keep detailed financials and operate diversified crop portfolios, the agency can leverage sophisticated revenue protection programs that mitigate the impacts of price collapses and production shortfalls.

Percy points to a recent case involving a major onion grower in Oregon who saw prices fall more than fourfold in a year. With millions tied up in infrastructure and equipment, the client was facing significant financial pressure. Conquest stepped in with crop insurance solutions and the strategic insight to help the grower restructure their approach, maximizing the value of available programs to reduce the net effect of a downturn. That difference in cash flow can determine whether a grower survives a bad season or is forced to scale back.

But having the right coverage is only part of the equation. In the crop insurance business, what truly drives long-term success is service, starting with the quality of adjusters. According to Percy, the adjuster is the firm’s face to the farmer, and as such, Conquest takes great care in having reliable and proactive individuals handling that role.

Technology also plays a crucial role, especially as compliance and reporting demands are increasing. Conquest prioritizes carriers whose systems are intuitive and efficient, allowing agents to spend less time on administration and more time advising clients.

On the property and casualty side, Conquest aligns with leading carriers, prioritizing comprehensive coverage above all. The firm ensures that clients are protected against the full range of risks they face, never leaving essential protections off the table. Price is a secondary factor—important, but only after coverage adequacy has been confirmed.

Behind the scenes, a dedicated team ensures all of this is possible. The team’s exceptional operational support allows Conquest to maintain its consultative, high-touch approach, enabling the firm to pursue even stronger relationships with growers.

In an industry where the stakes are high and the future uncertain, Conquest provides a framework for resilience to its insured. As Benjamin Franklin famously said, “By failing to prepare, you are preparing to fail.”